Name: Iran's International Exposition 2027
Start: 2027
Location: Islamic Republic of Iran

Play for Humanity

15 May - 15 August 2027

Expo 2027 Belgrade; Festival of Games and Music

Expo 2027 Belgrade will take place from May 15 to August 15, 2027, under the theme "Play and Music: The Universal Languages of the Next Generation." The event will serve as a global platform to explore the future of entertainment by integrating cutting-edge interactive technologies, digital innovation, and audio arts.

Expo Website

In the heart of Europe, as the city of Belgrade hosts the World Expo 2027, Iran will make a vibrant and creative presence, showcasing its rich culture and contemporary innovations. Centered around the theme "Play and Music: A Universal Language of Creativity and Connection," the Iran Pavilion at Expo 2027 will transform into a space where tradition and modernity, art and technology, inspire and intertwine with one another. Visitors will be invited to experience Iran’s living heritage through immersive performances, interactive digital installations, and artistic expressions that bridge ancient traditions with futuristic visions. From traditional melodies to cutting-edge game design, the pavilion will celebrate Iran’s dynamic cultural landscape as a bridge between past and future.

Iran's logo for Expo Belgrade 2027

At the sixth meeting of the Executive Committee of Expo 2027 Belgrade, held on September 9, 2025, the logo for Iran's participation in the World Expo Belgrade – Serbia was unveiled. Detailed information regarding the elements, colors, and design motifs used in this logo can be found in the file below.

More Info

The theme of Expo 2027 Belgrade is play. Play in a sense far beyond entertainment—play as a universal language that breaks down borders, connects cultures, and brings people together through creativity, interaction, and shared experiences. Expo 2027 in Belgrade, the beautiful capital of Serbia, is not merely an international exhibition, but a grand stage showcasing the power of "play" as a tool for education, innovation, and building a better future. At this historic event, participants from around the world will gather under Serbia’s hospitality in a dynamic and interactive environment to present the world of play across cultural, social, and technological dimensions—through conceptual exhibitions, live performances, digital games, and educational activities. From traditional Balkan games to augmented reality platforms, from designing play-centered cities to applying gamification in addressing global challenges such as education, health, and climate change—all these elements at Expo 2027 will become part of a greater story.

Iran's selected game for Expo Belgrade

At the Iran Pavilion in Expo 2027, polo holds a special place among traditional Iranian games. This historic sport, famously known as "football on horseback," has roots stretching back thousands of years in Iranian civilization and is not merely a game, but also a symbol of courage, skill, and cultural authenticity. Visitors will experience polo through interactive and exhibition displays—including short documentary films of real matches, and 3D models of the playing field and traditional equipment—offering a rich insight into the heritage of this ancient sport.

Visit the Official Polo Federation Website

The moment of Chogan's inscription on UNESCO's list under Iran's name

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In the end, on January 17, 2018 (27 Dey 1396 in the Persian calendar), the traditional Iranian sport of "Chogan" (polo) was officially registered as Iran's intangible cultural heritage in Asia and listed among Iran's national heritage. Chogan is an ancient and symbolic sport whose origins date back to the Achaemenid era, holding a significant place in historical texts and Persian reliefs. This sport, resembling modern-day polo, has long been more than just a physical activity—it symbolizes courage, skill, and Iranian culture, and historically flourished in royal courts and among warriors. The registration of Chogan under Iran's name marks an important step in preserving and promoting this valuable cultural legacy.

Share your thoughts with us.

You can click on the link below to visit the suggestion page of the Islamic Republic of Iran International Exhibition and share your comments and feedback regarding Expo Belgrade, its organization, Iran’s pavilion at this important global event, and the official Expo website of the Islamic Republic of Iran International Exhibition. We eagerly look forward to hearing your insights and beginning this constructive engagement with you.

Proposal Page